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BERLIN/LEIDEN (SEND2PRESS NEWSWIRE) — Independent global entertainment specialist Fintage House joins forces with mediapeers, the leading B2B online marketplace for audiovisual content, in a newly announced strategic partnership which was announced today by Robert Aarts Co-CEO of Fintage House and mediapeers’ co-founders Holger Hendel and Moritz Viehweger.

mediapeers operates the mediapeers exchange (www.mediapeers.com), the world’s leading online B2B marketplace for audiovisual content such as feature films, series, documentaries, and short form. Fintage House are the leading global financial service company in the entertainment industry. Both companies each serve over 1,000 companies in the film and TV industries around the world, allowing clients to enjoy ample opportunities to provide their customers a combined premium end-to-end solution to distribute and acquire content.

As part of this cooperation Fintage House will support mediapeers to extend the user base of their B2B online market. “I am convinced that their scalable online platform to distribute and acquire film and TV content is the way forward,” says Fintage’s CEO, Robbert Aarts. “mediapeers will enable our producer/sales agent clients to efficiently sell rights that are currently under exploited. The mediapeers exchange is a secure, easy to use system that will generate more revenues for our clients and the cost benefit in using this platform is vast.”

Beyond the sales alliance, Fintage House and mediapeers will further cooperate closely to offer new web-based services to buyers and sellers from end-to-end. The mediapeers solution already covers the marketing, screening, licensing and delivery of content, whereas Fintage House is the market leader when it comes to revenue collection and reporting.

“As a distributor, you cannot differentiate yourself with screening technology or material handling, so why not leave it to mediapeers and capture economies of scale?” says Holger Hendel, co-founder of mediapeers.

“Fintage is the de facto standard for representing rights owners in the audiovisual industry. This achievement shapes our aspiration as a trusted service provider serving the entire market,” adds co-founder Moritz Viehweger. mediapeers has already taken several steps towards achieving this goal. Since its launch in 2008, the mediapeers exchange has grown to over 55,000 programs from more than 700 content partners. Beyond the business in established markets, buyers in territories such as China, Chile, Kenya, Malaysia, or Pakistan are now acquiring licenses over the mediapeers platform.

mediapeers strong growth rate provides all participants with more and more opportunities to find buyers and sellers. In a fragmented content market mediapeers provides the digital tools to stay competitive. As a mediapeers user put it recently, “Our content is king, but your technology is queen.”

About Fintage House:

Fintage Film & Television is a division of Fintage House (www.fintagehouse.com), the world’s leading entertainment asset administration company. Fintage Film & Television represents production companies and sales companies and maximizes and protects revenue streams from entertainment assets. In 2009 alone, Fintage was involved with such films as The Hurt Locker, District 9, Paranormal Activity, Terminator Salvation, Single Man, Broken Embraces, Precious, The Messenger, Nine, An Education, Young Victoria, Food, Inc., The Last Station.

About mediapeers:

mediapeers operates the mediapeers exchange (www.mediapeers.com), the world’s leading online B2B marketplace for audiovisual content such as feature films, series, documentaries, and short form. The online service simplifies market access for content owners and helps buyers to discover exciting content. The mediapeers exchange significantly reduces transaction cost and complexity of selling and buying licenses. mediapeers was founded in April 2007 in Berlin and now serves over 1,000 media companies worldwide.

News Source: mediapeers :: This story was issued by Send2Press® and is Copyright © 2010 Neotrope® News Network – all rights reserved.