FLORIDA NEWSWIRE (JACKSONVILLE, Fla.) — Dunkman, the apparel and brand platform founded by basketball icon Shaquille O’Neal, has designed and delivered a new generation of uniforms for the UPSHOT League as the league prepares for its inaugural season tipping off May 15, 2026. Through this partnership, Dunkman’s supply of all on-court uniforms, shoes and gear bring a bold, modern aesthetic and performance-driven innovation to a league built around expanding access and opportunity for elite women’s basketball players.

The UPSHOT League

The UPSHOT League’s inaugural season tips off May 15, 2026, with teams in Jacksonville (Waves), Charlotte (Crown), Savannah (Steel) and Greensboro (Groove). Expansion teams for next season have already been announced in Baltimore and Nashville.

The UPSHOT League enters the market at a pivotal moment for the sport, with rising fan engagement and a deep talent pipeline seeking additional professional platforms. The partnership with Dunkman underscores a shared commitment to elevating the visibility, professionalism, and cultural impact of the women’s game.

Dunkman’s involvement extends beyond uniforms, aligning with the league’s broader mission to create a dynamic, culturally relevant platform that resonates with both traditional basketball audiences and new fans alike.

The UPSHOT League, co-founded by Donna Orender and Zawyer Sports CEO, Andy Kaufmann, is a premier women’s professional basketball league built on elite competition, player opportunity, and community connection. With a foundation rooted in high-level talent and global experience, the league aims to redefine the professional landscape while expanding opportunities for women’s basketball in the U.S. https://upshotleague.com/

SUMMARY:

  • Dunkman, the apparel brand founded by Shaquille O’Neal, has partnered with the UPSHOT League to supply uniforms, shoes, and on-court gear for the league’s inaugural 2026 season.
  • The UPSHOT League launches May 15, 2026, with teams in Jacksonville (Waves), Charlotte (Crown), Savannah (Steel), and Greensboro (Groove), while expansion franchises in Baltimore and Nashville are already planned for next season.
  • The collaboration aims to elevate women’s professional basketball through modern design, performance-focused apparel, and stronger cultural visibility as fan engagement in the sport continues to grow.
  • The league was co-founded by Donna Orender and Andy Kaufmann, with a mission centered on elite competition, player opportunity, and community connection.

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